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Key Tips On How to Grow Your Online Fitness Brand!
You’re more than halfway to securing a successful digital coaching business if you’re already creating fitness content, teaching,...

Ann Marie Barbour
Aug 19, 20204 min read


5 Questions to ASK Before you Start An Online Fitness Business
All of us within the health, fitness and wellness space are seeing and hearing the phrases #virtualfitness, #hybridclasses, and...

Ann Marie Barbour
Jul 11, 20205 min read


How to Use Social Media To Live Stream your Fitness Content
Social Media is a great Virtual Tool to pre-record or GO LIVE with your fitness classes. The bonus of this platform is it already has a...

Ann Marie Barbour
Jun 25, 20208 min read


How to Create Digital Magic through Fitness Content and Digital Coaching that speaks to your Fanbase
The world of digital fitness was knocking down studio walls way before Covid-19 emerged. Clubs and studios of all sizes saw the added...

Ann Marie Barbour
Jun 25, 20204 min read


Music Licensing + Fitness 101 – From “LIVE” To “On-Demand” How Do We Navigate This Tricky Part
As Covid-19 is keeping people home and gyms and studios temporarily closed, loads of live-streamed and video-on-demand (VOD) fitness...

Ann Marie Barbour
Apr 25, 20205 min read


7 Digital Marketing IDEAS for your Fitness Streaming Business The 101 on Digital Marketing
As gyms and studios are temporarily closing their doors as an immediate response to help “flatten the curve” and help mitigate the spread...

Ann Marie Barbour
Apr 25, 20204 min read


7 STEPS To Developing and Launching a Viable Fitness Streaming SOLUTION
As gyms and studios are temporarily closing their doors as an immediate response to help “flatten the curve” and help mitigate the spread...

Ann Marie Barbour
Mar 28, 20206 min read


The Demand for Virtual Fitness Increases with a Global Shut Down of Gyms and Studios
As gyms and studios are temporarily closing worldwide due to Covid-19 and it's war on our health, it's interesting to see who the "early...

Ann Marie Barbour
Mar 17, 20203 min read


COVID-19's Impact on the Fitness Industry
As I was debating over the last week whether or not to go to the IHRSA (International Heath, Racquet and Sports Club Association)...

Ann Marie Barbour
Mar 13, 20203 min read


The Emerging World of Connected and Adaptive Fitness in Cardio + Strength Machines. Part 3
Ok, when we think of connected fitness we think of Peloton. An at-home or in-gym bike (now treadmill) connected to live streamed and...

Ann Marie Barbour
Jan 18, 20205 min read


BIG BOX's Play in Virtual Fitness. Part 2
Blog Entry 2: VIRTUAL FITNESS As the at-home workouts are swiftly ramping up with smart technology and specialized programs from...

Ann Marie Barbour
Nov 13, 20194 min read


The Continuous Clash of Fitness + Tech: A 3-part Series!
Blog Entry 1: The Basics We are going to keep this pretty simple, but cover some serious ground as technology has found its way into the...

Ann Marie Barbour
Oct 18, 20194 min read


Asia-Pacific Fitness Explosion! Let's Explore...
The FACTS: The Asia-Pacific fitness market is now worth a record-breaking $16.8 BN USD, according to Deloitte and the International...

Ann Marie Barbour
Oct 4, 20195 min read


London's Calling! Let's Jump into a Class...
We take a road trip across the pond from NYC to LONDON to explore the Group Fitness scene. Let's check out, not only what the boutiques...

Ann Marie Barbour
Sep 23, 20192 min read


A Glance at the Group Fitness Space Globally-First Stop NYC
As my background is in Group Fitness, I'm using this comfy, and ever EXPANDING, theme to launch BE-the blog! I started my fitness career...

Ann Marie Barbour
Sep 12, 20192 min read


Welcome to BE-the blog
Hello from Ann Marie! I am thrilled to be a contributor within the fitness and wellness community. I have been in the fitness space for...

Ann Marie Barbour
Sep 4, 20191 min read
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